The Apple “Let’s Rock” event has come and gone, leaving us with a few new gadgets to blow our hard earned iCoin. The nano-chromatic iPod was the major product announcement today answering all the rumours. So it looks like the leaked photo of the nano is bang on! How many jobs were lost after this leak?

A few noteworthy features:

• Comes in 9 colours
• Accelerometer just like its bigger brothers touch and iPhone
• Shake to shuffle, just like in the Urban Spoon app
• Thinner with contoured stainless steel enclosure
• Longer battery life
• 8g ($169 CDN) and 16g ($219 CDN)

The iPod Touch gets a refresh with a few new features:

• Is now the funnest iPod ever, really? Funnest??
• Built-in speakers & volume button, like the iPhone
• Thinner and lighter
• Longer battery life
• 8g ($259 CDN), 16g ($329 CDN), and 32g ($429 CDN)

A few other things worth a brief mention:

• iTunes 8.0 is out – new visualizer is trippy!
• iPhone firmware 2.1 released this week, finally fix all those bugs!
• iPod Classic is still kickin’ it in black or white 120GB – $279 CDN
• NBC shows are back on iTunes
• Nike+ is built-in to the new touch and nano’s – any word on iPhone?

Well that was all that was released yesterday. I haven’t had a chance to watch it yet. Were you satisfied? I’m still waiting on a 12″ Powerbook replacement! Bestest MacBook Pro Steve?

If you are a big Apple fan boy\girl then you know that today at 10AM PST Apple’s “Let’s Rock” event begins! Today’s event will be located at the Yerba Buena Center for the Arts in San Francisco, CA. Sifting through all the rumours online, most sources say that a refresh of the iPod Nanos is due. Others are hoping for a new MacBook or new device to drool over. How about the rumoured MacBook Touch from January?

What I know for sure is that Apple always has something up its sleeves. Who else can draw this much attention for a press conference?

What do you think Apple will launch?

Schedule
07:00AM – Hawaii
10:00AM – Pacific
11:00AM – Mountain
12:00PM – Central
01:00PM – Eastern
06:00PM – London
07:00PM – Paris
09:00PM – Moscow
02:00AM – Tokyo (September 10th)

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• -Engadget
• -Gizmodo

More than meets the shoe… With only 2 more months for the release of Transformers the movie, we are starting to see various licensed memorabilia coming out. Nike has gone all out with this crazy mash-up. They have used the form of the Nike Free 7.0 and mashed them up with Megatron and Convoy to create a pair of transforming sneakers. Megatron and Convoy are also sporting a slick set of Free 7.0s as well. They have been released in Japan and will retail for 2,625 Yen. Can’t wait to see more Transformer gear in the next few weeks.

Any product that can simplify my life always catches my attention. I currently have a set of keys for my house, my car, my office, etc. Why not combine them onto one keychain you may wonder? That would mean I would have to carry around one of those old prison cell key rings, and thats’ not very fashionable… maybe I can start a new trend?

Keyport is going to try to solve this problem with the World’s 1st Universal Key FOB ($TBA) which comes with special key templates to have your car, home, or office keys cut and slid into the Key FOB. This FOB also will have a RFID, Alarm remote, and mini LED flashlight. It’s the Swiss Army knife of key chains. I’m gong to keep my eye out for these when they come out. Stay tuned for a future review.

Want one now? Save up to 75% at the Moleskine Sale.

If you haven’t heard about the new Apple iPhone (have you been under a rock or something?), the iPhone is trying to be what the iPod is to music. It combines a mobile phone, widescreen iPod, and internet device. Apple as always comes out with the slickest interfaces. I can’t wait to get my hands on one!

combines three amazing products — a revolutionary mobile phone, a widescreen iPod with touch controls, and a breakthrough Internet communications device with desktop-class email, web browsing, maps, and searching — into one small and lightweight handheld device. iPhone also introduces an entirely new user interface based on a large multi-touch display and pioneering new software, letting you control everything with just your fingers. So it ushers in an era of software power and sophistication never before seen in a mobile device, completely redefining what you can do on a mobile phone.

This is one of my favourite commercials made by McCann Erickson and 72andSunny that never made it to air.  I think it it does a great job in capturing multiplayer fun and action as well as making everyone remember your inner child at heart.